The world’s first solid purple shampoo bar with Biotin!
Safe for blondes, grey & white hair: color-treated, highlighted, & natural.
Neutralizes unwanted brassiness and yellow undertones.
Enriched with Biotin to boost shine, reduce dullness & strengthen your hair
Enjoy smoother, stronger & more vibrant blonde hair after just one use!
Free of parabens, phthalates, silicones, sulfates, & artificial fragrance
Reduces single-use plastic: saves two bottles of liquid shampoo/conditioner
Made in the USA with quality ingredients

Fragrance: Orange Blossom & Jasmine
*Natural fragrance derived from plants.

Leaping Bunny certified!

How to achieve salon-quality results:
Wet your hair; rub bar between hands into a rich lather or “paint” directly onto your scalp. Massage with fingertips, then rinse & repeat as desired. Pro tip: Pair with our Beauty Bar Bag.